Bio

My name is Ted Pearlman.

I’m married to Allison, an architect. We live in Denver, Colorado, with our ridiculous seventh-grader, Oscar, who likes to make tiny dimetrodons out of hot glue, and Mabel, our couch potato Newfoundland, who’s conscious approximately 35 minutes per day.

Tatou, the Newfoundland who ruled the house before Mabel, is a little bit famous on the Internet for how he made Oscar giggle.

Resume-wise, I have a BA in Music (Cornell 90) and spent most of my working life in the tech industry working for companies like Sony and IBM. In 2007, I decided I was done working for other people and started doing some technology consulting.

Then, eight years ago, in a freak career accident, I became a kind of professional connector for tech CEOs.

To get a sense of my personality, you can listen to an interview I did back in 2007. I was spearheading a cohousing project called the Denver Urban Core Cohousing Initiative and was invited to talk to Ryan Warner on an episode of Colorado Matters on Colorado Public Radio and, somehow, the interview is still online.

I’m also a certified Gordon communications trainer.

How I've been making a living since 2012.

I’ve been introducing a niche group of CEOs to the subject matter experts, creative contractors, and advisors who can help them and their companies solve difficult problems.

Note: I’m not taking on any more clients. Every spare moment I have is being devoted to Warmhearted City.

Phil Caravaggio, co-founder of Precision Nutrition, was my first client.

A few of the people I’ve introduced Phil to…

Phil asked me to help him communicate his leadership style to several high-profile potential collaborators. I introduced him to Toronto photographer-cinematographer Christopher Wahl and Montréal film editor-director Kara Blake.

The short film Christopher and Kara made about Phil.

Phil asked me to get him an introduction to Ray Dalio, the founder of Bridgewater, the world’s largest hedge fund. I introduced Phil to Aaron Vidas, who got Phil in touch with Ray through a member of Ray’s executive team. Phil and Ray have become good friends and collaborators.

Aaron in his Vancouver office.

Phil asked me to find the right person to design Ray Dalio’s book, Principles. I introduced him to Rodrigo Corral. Principles became a NY Times bestseller.

Phil and Rodrigo reviewing preliminary design comps for the book at Rodrigo’s New York studio.

Phil asked me to help him approach several professional tennis players to become clients and endorsers of Precision Nutrition. I introduced him to performance coach Andy Hanley, who introduced Phil to Eugenie Bouchard (2014 Wimbledon Finalist) and Sloane Stephens (2017 US Open Champion). Both became clients and endorsers.

Andy at his Fort Lauderdale training facility with client Snoop Dogg.

Precision Nutrition client and endorser, Sloane Stephens, kissing her 2017 US Open Champion trophy.

Phil asked me to help him explore ideas for a Precision Nutrition mobile app. I introduced him to Roger Stighäll, the co-founder of the Swedish digital agency, North Kingdom.

Roger in his office in Skellefteå, Sweden.

Phil asked me to find someone with whom he could discuss the challenges of life after a successful company exit. I introduced him to Bo Burlingham, former executive editor of Inc. Magazine and author of Finish Big: How Great Entrepreneurs Exit Their Companies on Top.

Bo in his San Francisco office.

Phil asked me to find someone who could manage his long-term personal investment strategy. I introduced him to Cameron Passmore, wealth manager for Tobi Lutke, CEO of Shopify.

Cameron in his Ottawa office.

Phil asked me to find someone who could prepare him, physically, for a month-long marathon of presentations he was set to give. I introduced him to Saul Kotzubei, Director Emeritus of The Fitzmaurice Institute for voice training.

Saul, in his Los Angeles studio.

Phil asked me to find the right person to help a dear friend of his grapple with a big career change. I introduced him to Nicholas Lore, founder of the Rockport Institute.

Nicholas giving a lecture at Stanford University.

Phil asked me to help him hunt down and acquire two social media handles owned by a millenial living in rural South Korea. I connected him with favorite tech industry intellectual property wrangler-negotiator Cyntia King.

Cyntia at her office outside Kansas City, Missouri.

Phil asked me to help him arrange a private tour around the coast of Sardinia. I connected him with luxury travel consultant and reknowned Sardinia expert Jack Ezon.

Jack at the Robb Report Conference.

Phil asked me to help him find someone who could design and build a prototype for the world’s safest surfboard. I introduced him to Clark Scheffy, life-long surfer and partner at the world’s most respected industrial design firm, Ideo.

Clark at Ideo’s studios in San Francisco.

My clients have a very particular makeup.

All are tech CEOs. All but one are Canadian. All have the same Myers-Briggs type — ENFP (extremely rare among successful CEOs).

ENFP CEOs are disinterested in managing details. They don’t like hierarchical power structures. They’re sincerely empathetic and eager to develop humane relationships with their employees and collaborators. Business, to them, isn’t about making money. It’s about creating and collaborating on something of meaning.

When they encounter a particularly complex problem at work, they rarely try to solve it themselves. Instead, they seek out the most expert on that type of problem they can find.

They see trying to become the expert on X’ in their company as a gross misallocation of resources and a surefire way to distract themselves from their primary purpose as the CEO — focusing on crafting and nurturing the mission of their company.

Wondering if you’re an ENFP? You can get a rough idea here.